Supreme X Pat McGrath
From Nike to RIMOWA to North Face and Louis Vuitton- Supreme has had some of the most versatile collaborations in streetwear. Their limited edition drops have been long heralded by strategic links with streetwear’s most coveted names. 25 years of skating and style later comes an entirely new category for Supreme- beauty.
As Supreme’s image has turned into that of pure iconography- from the logo itself to its trademarked flagship New York City store, it would be challenging to find a beauty brand that would match both the aesthetic and distinct style that Supreme carries. Enter Pat McGrath. Proclaimed as “the most influential makeup artist in the world” by American Vogue’s Anna Wintour, Pat McGrath has graced the beauty industry for decades. She was incredibly influential in the signature looks she created in Vogue’s Italia in the 1990s, and continues to inspire engaging creations for over 60 RTW and Couture shows pers eason in Milan, Paris, London, and New York.
Transforming the beauty industry is in Pat McGrath’s cornerstone, just as Supreme’s influence of skate culture and streetwear took over in the same past two decades. And so, this collaboration couldn’t be more spot on. Supreme’s iconic red logo will be translated into a timelessly chic red lipstick, in the shade “Supreme” no less. Made from Pat McGrath’s famous MatteTrance formula, the shade is effortless and classic. The packaging is a red cylinder with the Supreme logo, with a set of gold lips wrapped around it. From a collector’s eye- the packaging sells itself.
Yet to be announced and yet to be priced, this lipstick will surely sell out in no time. Keep an eye out for this instant classic, it’s sure to be highly coveted.
By Adi Shoham